LET'S GET CONSENSUAL

LET’S GET CONSENSUAL

Let’s Get Consensual was created to change the way we approach consent. By using familiar technology - from airdrop to charging stations - in new ways, we took the intimidation out of the topic and made it a conversation people actually wanted to have. What started as a passion project quickly became a full-on movement as we partnered with the likes of United Nations General Assembly, Lollapalooza, SF Pride, Uber and more.

🏆 Adweek: Creative Disruption | 2020 Webby Honoree | 2020 Webby Nominee (x2) 🏆

🏆 One Show Shortlist (x2) | Clios Rx Shortlist (x2) | Addy Silver 🏆

To reach people at music festivals, where people are often vulnerable and under the influence, we used AirDrop to deliver a message that made consent top of mind.

The design look and feel played into the vibrant, cheekiness of internet motifs. The colors, type and overarching voice and visual tone set up what is now used across all social media and design pertaining to LGC.

 

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