As Creative/Art Director, I helped lead Google Pixel’s “Showing Up for Pride” campaign, an initiative created to support LGBTQ+ small businesses on the road to recovery post-pandemic. Partnering across five U.S. cities with three photographers and Google’s internal teams (including Arts & Culture), we built a multi-platform campaign shot entirely on Pixel. The work blended film, social, UI storytelling, and historic imagery to amplify queer-owned spaces and invite people to “show up” through Maps and Search. Anchored by a custom version of the song Bloom, the campaign became part of Google’s global Pride initiative and went on to win a Bronze Effie and Silver Richmond Ad Show.

Below is the cross-platform campaign identity — from film and photography to UI overlays, Pixel shooting modes, and the Pride “G” logo I designed as a campaign-specific asset.

Role: Creative/Art Director // UI Storytelling, Campaign Identity, Motion Design, Photography Direction, Production